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| Partner Overview Title / Presenting Partner Stage / Venue Presenter Sampling Education Presenter Festival Demographics Entertain @ Indy Jazz Fest Download Sponsor Guide Food Vendors |
FESTIVAL DEMOGRAPHICS INDY JAZZ FEST SPONSORSHIP ADVANTAGES • BY THE NUMBERS EVENT OR MEDIUM ATTENDANCE OR REACH Indy Parks Jazz Concert Series Eagle Creek - 7 performances 750 avg = 5,000 total Broad Ripple - 4 performances 350 avg = 1,400 total Holliday - 4 performances 350 avg = 1,400 total Garfield Park - 2 performances 500 avg = 1,000 total Schools Pike, Broad Ripple, Middle School, BSU 5,000 students & family Indy Jazz Fest Week Pre-fest hall concerts @ 500 2,000 attendees Clubs 5,000 attendees Festival Weekend @ Lawn 20,000 attendees Festival Demographics Household Income = $30K-$90K 52.1% Household Income = $90K+ 22.9% Male/Female Ratio 46.3/53.7(%) Indiana Residents 88.8% Ethnicity 57.3% White, 33.7% Other Ages 18-29 22.8% Ages 30-41 23.3% Ages 42-53 26.6% Ages 54-65 20.3% Ages 65+ 4.3% Select Publicity WICR 30,000 listeners/wk (age 35-64) interviews + spot ads 80% avg income >$150,000 WFYI 110,000 listeners/wk (age 35-64) interviews + spot ads 77% avg income >$150,000 TV - CH 4,5,8,13,59 coverage 1,500,000 population coverage Comcast Partnership 570,000 homes in Indiana Indianapolis Star 490,000/day. 44% >$75,000. interviews + ads 83% homeowners Indianapolis Recorder 22,000/wk African American interviews + ads Indianapolis Business Journal 48,500 readers (business) interviews + web ads Downbeat 68,000/mo (1,000 in IN) interviews + ads $102,000 avg income E-mail Mailing Lists The Jazz Kitchen 4,500 Owl Studios 2,000 Indianapolis Jazz Foundation 1,000 Indianapolis Downtown Organizations 20,000+ Web Projected Festival Website Visitors - 40,000 per month Facebook Friends - 1200 (6/09) Twitter - 600 (6/09)  |
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Indy Jazz Fest • 55 Monument Circle, Suite 1115, Indianapolis, IN 46204 • 317.966.7854 |
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